2022 Gartner Magic Quadrant for Managed Mobility Services

blog image_gartner mq 2022

In the just-released Gartner 2022 Magic Quadrant for Managed Mobility Services (MMS) imei international partner GEMA retains its 'Visionary' status for international delivery of mobile managed services.

imei is the Australasia member arm of GEMA, and this latest Magic Quadrant recognises both GEMA and imei's ability to consistently deliver our full managed mobility service capabilities for customers both regionally and internationally.

For 2022, Gartner maintains five categories for core MMS deliverables:

Gartner’s perspective of MMS focuses on providers who offer all of the service segments in full, consistently, and take responsibility for device acquisition, day-to-day IT management administration and support for mobile devices. These providers also offer business process services including TEM, asset management and logistics, and help desk services.

Ranking alongside Orange Business Services, Vodafone, Telefonica, HCL Technologies, Calero-MDSL, Tangoe, Sakon, and the new entrants of Wipro and brightfin, Gartner describes Visionaries as having an innovative and disruptive view of mobility and its effect on the enterprise. It also sees Visionaries with the potential to quickly become Leaders, based on the creation of deeper managed services or outsourcing relationships that span tactical and strategic user requirements.

CEO of GEMA International, Heiko Friedrich said, “I see the next months with tremendous opportunity to reshape the landscape of Managed Mobility Services, as customers understand now more than ever the need for high-quality, highly flexible yet still strictly process-driven true global mobility services.”

imei CEO Tim Fussell adds, "imei has been the proud Australasia GEMA partner since 2018, we continue to work closely with GEMA to deliver services to international customers in Australia, and GEMA partners bring value to Australian companies in other countries.  We are thrilled to continue to be part of an organisation that Gartner considers a 'visionary', and brings great benefits to our customers."


Here’s what the 2022 Gartner Magic Quadrant report says at about GEMA:

“The Global Enterprise Mobility Alliance (GEMA) is a Visionary in this Magic Quadrant. Based in Baar, Switzerland, GEMA is a pure-play MMS organization offering services in more than 100 countries through 45 local offices of 25 licensees globally, serving 82 countries directly. Customers often contract with the relevant licensee in their region, or regions fulfill their requirements with GEMA-branded services or through the GEMA channel. The organization relies on its licensee (member) sales forces, local presence of its own in select key countries where there is no partner, and its indirect channel, which includes large value-added resellers and workplace solution service providers. New partner Sakon has broadened the global TEM and mobile workflow offerings and provided a flexible asset reporting platform. Gartner estimates that GEMA managed about 7.6 million devices by October 2021.”


Gartner Magic Quadrant 2022 - MMS



What is Gartner Magic Quadrant?

Widely regarded as the go-to guide for CIOs planning to outsource, Gartner Magic Quadrant provides an informed view of the market, vendor strengths and cautions, inclusion and exclusion criteria, evaluation criteria, and a market overview.

Using methodological research, qualitative data analyses, and actionable advice, the report pinpoints leading MMS technology providers using a two-dimensional matrix that evaluates vendors based on their Completeness of Vision and Ability to Execute.

  • Leaders execute well against their current vision and are well positioned for tomorrow.
  • Visionaries understand where the market is going or have a vision for changing market rules.
  • Niche Players focus successfully on a small segment.
  • Challengers execute well today or may dominate a large segment.


About GEMA and imei

GEMA is a global pure-play mobile management solution organisation that offers services in more than 100 countries through 21 licensees globally, serving 45 countries directly.

Made up of a group of the world’s leading mobility service organisations like imei, GEMA provides mobility managed services for multinational organisations. Through its network of in-country experts, GEMA is able to offer global mobility services for the deployment, support, and management of a global mobile workforce.

GEMA’s licensees provide consistently high operational performance, exceeding SLAs for areas such as device staging, time frames met for new orders or break/fix replacements, and quick initiation of repair work by Level 2 or Level 3 technicians.

imei has been a part of GEMA since 2018. This partnership enables the team at imei to support our clients’ changing business needs and continue to offer support to our Australian customers in over 120 countries.


> Get your complimentary 2022 Gartner Magic Quadrant for Managed Mobility Services

Find out how imei partner GEMA cements its position as a Visionary in the 2022 Gartner Magic Quadrant for MMS with comprehensive solutions to manage the new complexities of enterprise mobile environments.



Gartner Magic Quadrant 2022 - MMS

Topics: News Lifecycle